Magento M70-101 : Magento Certified Developer Exam
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Exam Number : M70-101
Exam Name : Magento Certified Developer
Vendor Name : Magento
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Magento Magento test
in the ever-increasing lexicon of the digital adventure stack, there is not ever been a be aware more apropos than "headless."
One may say it be perfectly cut for the job, describing an odd danse macabre betwixt the frontend presentation layer – the so-called "head" – and the backend functionality of an utility framework.
Put a different way for horror film lovers: the pinnacle has been chopped off the body.
Queue the blood-curdling screams...
most likely or not it's fitting, then, that this article is being published on a moonlit eve just before Halloween, a holiday where being headless evokes a certain infamous horseman (see Washington Carver's "The Legend of Sleepy hollow" or the melodramatic, darkly-lit Tim Burton movie).
while 18th-century American folklore may seem incongruous to up to date software architecture, they're not that disparate. Headless has reached its personal legendary reputation, conjuring close-magical potential to seriously change frontend content material or experiences across multiple channels through the power of APIs. It first broke the spell of monolithic programs like the CMS, carving out developed-in templates and making it possible to vigor any frontend across the omnichannel – from apps to IoT contraptions and extra.
but the plot thickens, foolish mortals! In latest story, they take you into the realm of retail and on-line shopping, the place "headless commerce" is gaining popularity. they will discover what it is and how it really works – and share one of the vital good structures that are enabling users to construct prosperous, multi-channel commerce experiences with a big range of aspects and capabilities.
keep studying... if you dare...
A brave new world of retail and commerce challenges
in response to IBM's U.S. Retail Index data, COVID-19 has accelerated retail trends by pretty much 5 years. You study that correct: 5 years. e-Commerce sales had been already skyrocketing earlier than the pandemic – and while quick-forwarding can have unexpected merits, international provide chains have struggled to preserve pace with the race to healing.
As corporations accelerated their digital transformation concepts, the retail business – hit hard via the shutdown of brick-and-mortar storefronts – drove the start to digital commerce. To be certain, many corporations already had an built-in method for promoting in both real and online shops; in the throes of the pandemic, those online retailers became their best channel, and that they invested heavily in e-commerce application solutions that may make bigger their capabilities and be instantly deployed.
The speedy shift to on-line channels helped dealers weather the storm, nonetheless it also enabled them to online game efficiencies and develop. It additionally dramatically leveled the enjoying container, allowing new gamers to enter the market faster than ever with complete online ecosystems for selling, transacting, and enjoyable.
nowadays, e-commerce tools enable nearly anybody to launch a dropshipping company from their own domestic, promote their own merchandise in a curated storefront, or go huge and scale an entire on-line company.
despite all of these excellent opportunities, the challenges that digital sellers and entrepreneurs face have also elevated enormously. or not it's now not a facet hustle to man your digital save – it's now a necessity, and that skill having wise people who take note the simple ideas and the appropriate stack of tools.
there's additionally more noise on-line as new shops pop up every day, fighting for mindshare. And now, when basically any one can create a digital commerce mannequin, differentiation is being dependent through personalised client experiences that force conversions, construct loyalty, and keep customers on your website.
So what precisely is "headless commerce," anyway?
Like they have now already talked about, "headless" is rather the note, and absolutely matches the bill when describing this framework.
a great deal like headless CMS platforms, headless commerce programs separate the frontend "head" from the backend "body" – in any other case established as the content material repository. content material in a headless platform is delivered via APIs, enabling it to be displayed across different contraptions and endpoints.
Tapping the omnichannel is on the core of headless commerce. consumers are looking in diverse areas, and also you deserve to be capable at every endpoint to have interaction them on their event. Decoupling the frontend capability any endpoint turns into a part of your ecosystem; it additionally capability that you simply won't have to re-platform from a tightly-coupled monolithic answer that limits your API-first scalability.
probably the most different huge advantages of a headless commerce strategy is having an agile framework for e-commerce – giving manufacturers the ability to examine, test, and optimize in response to diverse audiences. It additionally offers agents the freedom to customise their a considerable number of channels, from websites to apps, devoid of impacting the backend.
There are a few different ways during which headless commerce can also be delivered:
the seem to be of a mobile utility while operating on an internet browser. PWAs supply a faster, more seamless customer journey, making them a favourite mannequin for headless storefronts.
Headless content material administration programs (CMS): in contrast to a traditional CMS, a headless CMS can convey content through APIs, permitting it to be displayed throughout different gadgets and endpoints. This makes it more straightforward to control dissimilar channels not just for content, however for items and features in digital storefronts.
Digital experience systems (DXP): A DXP is generally defined as an integrated set of core applied sciences whose intention is to aid the advent, management, delivery, and optimization of custom-made digital customer experiences (DCXs). DXPs have a a lot greater center of attention on customer journey and combine distinct accessories equivalent to CMS, DAM, e-commerce, CRM, CDP, AI, and other a lot of applied sciences. A headless answer mixed with a DXP can produce very effective consequences. Likewise, some DXPs offer dissimilar APIs to use inside a headless experience. All that talked about, because of their comprehensive nature, DXPs tend to be a great deal extra expensive and have a tendency to attraction to greater companies.
E-Commerce platforms: in contrast to CMS and DXP platforms, e-commerce structures focus closely on the buying and transacting aspect of the ledger. while many e-commerce structures offer a frontend web site solution or builder – making them a form of CMS – they provide a a great deal deeper set of equipment and materials for growing and managing online outlets. Shopify and BigCommerce are one of the vital most visible avid gamers in the e-commerce house, but there are lots of options across the market.
Headless vs. normal e-commerce
while there could be a compelling rationale to installation a traditional e-commerce platform for a site or app, headless gifts a powerful case for dumping the frontend and embracing a truly "channel agnostic" method.
bendy frontend experiences devoid of boundaries
With ordinary e-commerce, builders are sometimes confined by means of the frontend manner inside the platform itself. by decoupling the frontend from the backend – and offering content material via API calls – that you would be able to create enormously customizable experiences that can also be personalized to your audiences.
A headless answer additionally permits builders to build a store as soon as, and by the use of APIs, push content and assistance to any frontend. This goes past web browsers and mobile devices to include new channels of engagement like wearable tech, "motor vehicle commerce," IoT contraptions (e.g., wise home equipment, TVs, Amazon's Alexa, and so forth.), smart monitors and kiosks, and third-birthday celebration apps running on very nearly any platform (like social media networks).
that's loads of stuff, but hello, it truly is what consumers desire: choice. To buy where they desire, when they desire. As endpoints maintain turning out to be, so will the probabilities – and having a headless commerce strategy will support futureproof your enterprise for whatever thing channels your consumers choose to buy from.
faster content birth
We already be aware of that gradual web sites and lagging load speeds can add up to a foul customer adventure. It doesn't simplest lead to cart abandonment; actually, most americans will bale on a website if it takes greater than simply 2 seconds to load.
here's where headless truly knocks it out of the park. With APIs, you're only pulling the content material you need – and nothing else. The total technique of loading a bunch of server facts is unencumbered, enabling for blazing-speedy delivery over traditional e-commerce platforms.
The correct headless commerce structures
Now that we've got lined what headless commerce is and its benefits, let's take a glance at some of their exact picks make sure you believe evaluating.
as the most widely wide-spread e-commerce platform, Shopify is an impressive answer that caters to each small and mid-sized groups. whereas Shopify itself is a traditional e-commerce platform, it now provides a extra customized event with its headless offering, Shopify Plus – a fully hosted SaaS answer built to handle any level of quantity, allowing retailers to extend their channels and focus on growing to be their enterprise.
Shopify Plus has all the capabilities that include the primary Shopify, but its headless features separate the backend infrastructure from any frontend customer touchpoints – so that you can build new promoting opportunities anywhere and manage all of it from a important place.
As a totally hosted business platform, Shopify Plus is geared for retailers selling in excessive quantity.
speed and effectivity: Design quick, enticing storefronts for net, cell, video games, and past with the GraphQL Storefront API. Plug in the equipment and programs your company depends on, like your ERP, PIM, CRM, and CMS, and bring your own tech stack so your team can build immediately the usage of the tools they select. that you may also juice up your keep's capabilities with Shopify's open API. or not it's worth noting that every one brands on Shopify Plus can entry exclusive APIs and double their API name limit. And with developer assist, that you may additionally build your personal inner most apps tailored to your shop's entertaining challenges.
Reliability: Shopify Plus offers unlimited bandwidth and internet hosting with a world content birth community, cloud-primarily based infrastructure, speedy global servers, and computerized platform updates so that you can focus on starting to be your enterprise.
Pricing: As potent and effective as Shopify Plus is, it additionally comes at a hefty rate of $2,000 per month. This puts it greater within the mid-dimension to larger business category, the place high selling volumes are normal fare. in case you cannot justify the can charge for Shopify Plus, there is an option called Shopify Lite, which charges handiest $9 a month and makes use of the Storefront API, constructed on GraphQL. Shopify Lite comprises entry to the Shopify Admin, which that you could use to manipulate your company. The Shopify Lite plan also includes the "purchase Button" and Shopify POS Lite earnings channels, in addition to a ton of facets like finance studies, e mail carts, QR code particulars, and extra.
Get the particulars on Shopify Plus at https://www.shopify.com/plus.
BigCommerce is a large name. The time-honored cloud e-commerce platform seamlessly integrates with Google, Amazon, eBay, fb, WordPress, Walmart, and a lot of others – and already presents a headless play. With BigCommerce, the presentation layer is natively decoupled from their core commerce engine, supplying you with the freedom to simultaneously run distinct outlets across a lot of entrance-end options, all from a single BigCommerce account. which you could carry API-pushed experiences through your CMS, DXP, software, or custom frontend with BigCommerce powering the backend commerce engine.
The biggest enchantment of BigCommerce is its consumer-pleasant interface and capability to combine with quite a lot of systems.
API-pushed Commerce: connect your WordPress website to BigCommerce's potent commerce engine with a pre-constructed plugin for brands with an editorial or content material center of attention. BigCommerce also has an Acquia Digital event integration, offering headless commerce in both React or Vue to maintain full handle of your web page.
Marketplaces: promote the place your customers are looking by using integrating with desirable marketplaces similar to eBay, Amazon, and Google browsing.
Multi-Storefront: readily switch between storefronts with a single login.
Social Commerce: capture more consumers on social channels with facebook, Pinterest, and Instagram integrations.
Brick & Mortar: hold in-keep sales instantly up to date with native POS programs, including Teamwork Commerce and greater.
Pricing: you could are trying BigCommerce without charge for 15 days. BigCommerce offers a variety of pricing plans starting from $29.ninety five monthly and goes up to $299.ninety five per month for pro plans.
learn more about BigCommerce at https://www.bigcommerce.com/
three. Vue Storefront
Vue Storefront is an API-focused entrance-end eCommerce platform. or not it's additionally an open-source modern net utility (PWA) and can be linked with almost any third-birthday party functions. Vue Storefront is developed in two lines: as the open supply standalone code library in accordance with Vue.js, and as the cloud-native front conclusion as a provider (FEaaS) dedicated to agencies.
Vue Storefront is the quickest-turning out to be open-supply e-commerce frontend. What sets Vue Storefront aside is that it be lightning-fast and might be connected to so many e-commerce services:
As an API-first answer, Vue Storefront is an ideal fit for any headless commerce platform. Vue Storefront is also part of the MACH Alliance, a group of tech carriers and utility providers advocating Microservices, API-First, Cloud-Native, and Headless (MACH) framework for digital experiences.
Open source: with no license and dealer lock-in, the sky is the limit: construct what you love, and you may always own your website.
Headless and API-focused: hook up with any again-conclusion and merge with just about any third-birthday celebration tools.
revolutionary web App model: Vue Storefront powers shopping experiences like native apps whereas boosting web site performance and customization.
modern Frontend: Vue is equipped-made for virtually any frontend journey, and futureproofs you for what's next.
Pricing: since it's open source, Vue Storefront is fully free. when you are attempting to find scalable options in your enterprise e-commerce, you can contact their sales team.
gain knowledge of greater at https://www.vuestorefront.io/
commercetools become some of the first headless commerce systems, supplying a decoupled, open atmosphere that now allows for limitless commerce capabilities throughout all channels. commercetools also embraces the MACH ideas, proposing a very open, modular environment that enables businesses to embody innovation and reply to alternate right away – and with much less chance.
Headless Platform API: commercetools gives handy API-first integrations. The commercetools platform was designed for using APIs as a major focal point, meaning they are potent, work efficaciously and reliably, and are very well documented. They also work with GraphQL, a layer that sits on accurate of APIs and enhances them seamlessly.
Cloud-native: commercetools is in-built the cloud, for the cloud. That skill countless scalability, no enhancements, and the ability to lengthen and customize the commerce experience to fulfill your client's needs and behaviors.
machine studying (ML): laptop gaining knowledge of applied sciences leverage your records by way of offering the vigour to research patterns at scale. commercetools utilizes ML to carry product techniques, customized promotions, and on-demand offers.
Pricing: commercetools would not have an upfront pricing plan. it's designed for tremendous, complicated businesses, so you deserve to get customized pricing in your company. That mentioned, that you can are trying it without charge here.
peculiarly common among developers, Magento is without doubt one of the superior-wide-spread and most regular e-commerce platforms. Many big groups comparable to Ford, Bvlgari, Land Rover, and Liverpool use Magento. With such fantastic brands and a very good client footprint, or not it's no wonder that Adobe purchased Magento in 2018 for $1.68 billion.
Magento Commerce offers bendy alternatives with a standard coupled storefront, a decoupled storefront in their PWA Studio, compatibility with Adobe event supervisor, and effective APIs to construct out custom digital touchpoints.
PWA Studio: Use Magento's PWA Studio to construct modern internet Apps and take advantage of Magento Commerce's integrated content equipment like web page Builder.
Adobe experience manager: Leverage Adobe adventure manager to layer in advanced, customized client journeys and content material-led experiences.
pass channel: construct a customized frontend to surface commerce experiences in new digital touchpoints like IoT, AR/VR, or other connected interfaces.
Third-celebration Integrations: Magento has a big ecosystem of companions, permitting it to combine with an choice third-celebration headless CMS or frontend platforms to bring the adventure. It additionally offers hundreds of e-commerce extensions and subject matters designed with the aid of over 450 builders, including extensions for client assist, funds and safety, advertising and marketing, accounting and finance, transport and success, and site optimization. With Magento, you comprehend you might be getting a fantastic platform that's carefully curated, with every extension checked for plagiarism, coding specifications, compatibility, and safety.
Pricing: that you could get a demo and take a look at out Magento, but they do not publicly checklist any pricing plans. To get an estimate in your specific wants, contact their earnings crew.
6. Elastic route
Elastic route is a leader within the headless e-commerce area with its composable, API-first headless commerce platform. The microservices-based mostly equipment is above all targeted towards business-degree groups.
Pricing: Elastic direction is built for massive business companies. That capacity no public pricing, so that you'll should request a custom quote. That observed, their pricing is in keeping with your transaction quantity and might be calculated the usage of GMV (Gross Merchandise extent) or the number of orders you process.
Bloomreach is a DXP with a mission: to arm corporations with a advanced weapon in their combat against the Amazons of the e-commerce world. Their commerce offers retailers, brands, distributors, and producers the means to offer a tremendously critical and personalised digital experience – with velocity and scalability. They increase their commerce offering with AI-powered search, clever merchandising, and tremendously agile content administration.
Bloomreach's DXP for Commerce helps maintain valued clientele engaged, increases earnings per consult with, and drives consumer loyalty. It additionally integrates with leading commerce platforms to kind an entire e-commerce answer. Now, with Bloomreach adventure (brX), agencies have entry to rich facets, all powered by using an API-first headless structure. This makes it less complicated for manufacturers to combine Bloomreach with their existing commerce platform and frontend applied sciences, and stay away from many of the rigors of re-platforming every thing.
From an information standpoint, Bloomreach is investing in a big approach with the aid of buying bought Exponea, a customer information and event Platform (CDXP), in early 2021. With the acquisition, Bloomreach has integrated its market-leading e-commerce capabilities with Exponea's most efficient-in-type consumer records (CDP) and advertising automation platform. This combination has the potential to speed up the introduction, personalization, and optimization of effective commerce experiences – and drive swift boom for each B2C and B2B brands.
potent content administration platform: Bloomreach offers a dynamic content platform developed for commerce. Their content platform has many features reminiscent of a drag-and-drop builder, widgets to insert a product showcase, a product grid, a concepts widget that may also be introduced on any page with simply just a few clicks, and different pre-developed add-ons.
personalised content material and items: With Bloomreach Engagement, that you would be able to unify your whole client statistics and bring connected consumer experiences with a single solution. Use segment facts to build audiences and goal the right customer, A/B assessments to peer what works, and optimize your performance. Bloomreach Engagement also offers a CDP (consumer information Platform), AI (artificial Intelligence), marketing automation, and conversion fee optimization.
Commerce-particular AI engine: Backed by using a commerce-certain AI engine it's powered with 12+ years of statistics, Bloomreach helps you create a sophisticated product discovery event so consumers can discover and convert on products faster. Go past the quest box with modules for superior merchandising, sensible product concepts, and web optimization advancements. Bloomreach also companions with the different leading headless commerce platforms such because the Salesforce commerce cloud, SAP, commercetools, Elastic path, and BigCommerce.
Pricing: Bloomreach doesn't offer pricing on their web site, however they do point out that the pricing model is in accordance with the variety of valued clientele you serve, the measurement of your product catalog, and the variety of routine you execute (corresponding to how many emails or SMS messages you ship).
To request pricing, which you could fill out their form.
A relative newcomer to the headless commerce area, fabric is already making lots of noise with a very good product offering. The company these days launched its cloud-native experience and commerce product suite – and introduced $forty three million in series A funding.
cloth's headless commerce platform allows entrepreneurs and retailers to deliver world-category commerce experiences with out the engineering burden. Its modular API-first platform permits brands to make the most of equipment that tackle their specific wants instead of re-platforming.
rest API: fabric's APIs are in accordance with leisure (Representational State switch) architectural concepts and follow common rest practices. The textile platform additionally presents an entire set of commerce APIs that allow brands to orchestrate their choices throughout all channels, enabling them to guide the whole lifecycle of each consumer.
a set of commerce equipment: material offers brands refined capabilities with its journey Platform manager (XPM), Product information supervisor (PIM), pricing and presents, and Order management (OMS).
incredibly scalable serverless infrastructure: From a cloud viewpoint, textile runs on a completely serverless ambiance – permitting shoppers to scale all through high-traffic retail peaks, which could happen due to seasonality or deliver chain concerns.
Pricing: cloth is extraordinary – but it surely's expensive, starting at $6000 a month per user. but don't let that scare you; request a demo to see what it be all about.
As they relaxation their knives from carving jack-o-lanterns, we're reminded of the tedious challenges agencies face when evaluating and deciding on software.
it really is why they take the time to research a wide array of products in their pursuit of the suitable concerns. That noted, it's going to be comforting to understand that almost all of systems highlighted in their headless commerce record are also "Leaders" on the 2021 Gartner Magic Quadrant for Digital Commerce:
When identifying a headless commerce platform, there are a couple of critical elements to consider. Of direction, the charge is a large one – and many of the leading equipment are on the costly aspect, catering to excessive-extent business storefronts. it really is why alternatives to demo are crucial.
if you consider the time to enforce a solution, accept as true with the variety of integrations the platform offers, how user-pleasant it's, the degree of guide it gives, and the way quick and scalable the platform is. The alternatives are infinite, and expanding your sales channels will simplest increase your final analysis. but when the pandemic taught us anything else on the digital frontier, it be that time is of the essence.
finally, don't be afraid of headless! With the appropriate approach and the correct platform, there aren't any hints – just treats.